Mengxue Bi / Product Design Lead with 6+ yoe
I transform complex systems into trusted tools.
I'm a Product Design Lead with 6+ years of experience making complex systems understandable—from solo designer/PM at an early-stage startup to leading design at scale at Splunk.
At Splunk, my work across license monitoring, portfolio economics, and AI-native value realization shaped pricing strategy and contributed to $90M+ in customer deals.
My strength: I thrive in ambiguity. I use design to define what gets built, not just how it looks.
What I can do for you

Drive 0→1 products
5+ 0→1 launches from startup to Splunk.
I use design to transform ambiguity to enterprise clarity

Strategic communication
Manage expectation, drive decision making, and push back respectfully when necessary. In the era of AI, these human skilss are only becoming more critical.
I deliver.
One of the most common praise I got from stakeholders is "Damn, how did you work so fast?" I prioritize ruthlessly, test early, and iterate on feedback.

Design with business sense
$90M ARR contributed across 25 customer deals.
I find the intersection of customer needs, techinical feasibility and business outcomes.

Selected work

Value Hub: Reframing value as an AI-native problem
Did your customers also say “your product is too expensive” before they leave?
Well, apparently your product was not “too expensive” when they signed the deal at the first place.
The real issue is the customers can’t grasp the value they’re getting.
I initiated Value Hub to reframe value realization as an AI-native problem—one that requires continuous synthesis of usage patterns, not static metrics.
Impact:
Self-initiated exploration → formal product team
Vision validated with 80+ customers at .conf25
Featured on main stage; became Product Design Lead
Demonstrated AI-native design thinking before launch

Design portfolio-level economics
Created a unified view across Splunk's entire product portfolio—enabling customers to monitor all licenses and dynamically reallocate resources as needs changed.
Impact:
Contributed to 25 deals worth $90M+ in pipeline
Product saved $5M ARR from churn in Q1 2025
Portfolio flexibility cited as key differentiator

License UX and Shared Patterns
Created unified monitoring patterns that became a shared mental model across teams—and started influencing upstream decisions on pricing strategy
Impact:
75% faster dashboard delivery (3-4 months → 2-4 weeks)Adopted across 10+ Splunk productsInfluenced pricing model shift for multiple products
Other work worth checking out

License center (0-> 1; Ongoing)
Grounding AI-native value in operational data
Connecting Value Hub insights back to license monitoring—proving value realization can start incrementally with data customers already trust. Driven entirely with AI-native workflow.
Status: Active exploration shaping next-gen monitoring UX

SCMA (Redesign; Launched)
Turn cloud migration from chaos to orchestration.
Have your customers moved to Cloud?
We all know how painful the process can be.
I transformed an internal sales tool to a powerful customer-facing platform that empowers organizations to kick off a successful, painless Cloud migration.

App Review Portal (O->1; Launched)
Streamline Splunk’s App Reviews with A Unified Portal
Ensuring the quality of thousands of apps on your ecosystem can be a headache. Until I built App Review Portal.
The auto-validation rate for apps submitted was boosted to 95%, while 93% of apps needed manual review can be resolved within a week.